VioletHub APP
VioletHub APP

About
In response to the challenge of improving the college experience for students and fostering a sense of connection on campus, our team embarked on a project to create VioletHub, an all-in-one app designed exclusively for NYU students. This case study provides an overview of our journey from the initial concept to the iterative development of VioletHub.
In response to the challenge of improving the college experience for students and fostering a sense of connection on campus, our team embarked on a project to create VioletHub, an all-in-one app designed exclusively for NYU students. This case study provides an overview of our journey from the initial concept to the iterative development of VioletHub.
Tools

Role
UIUX Designer



Team Project
8 Weeks
Final Prototype



Tutorial
Tutorial



Student Profile
Student Profile



Main Menu + Campus Map
Main Menu + Campus Map



Weekly Events
Weekly Events



Course/Professor Reviews
Course/Professor Reviews



Discussion Board & Private Chat
Discussion Board & Private Chat
Brainstorming
What are some things that we struggle with as NYU students?
What are some applications that college students use to socialize?
What are some applications that we rely on as NYU students?
What are some things that we struggle with as NYU students?
What are some applications that college students use to socialize?
What are some applications that we rely on as NYU students?


“How might we improve the college experience so that students feel less lonely/more included on campus?”
Research Methods
Interviews, Survey, Competitor Analysis
Interviews, Survey, Competitor Analysis
Target Audience
NYU Students
Problems
+ NYU Students feel disconnected
+ There is no sense of community
+ Niche hobbies help connect people
+ Physical events > online events
+ Often get lost on campus
+ NYU Students feel disconnected
+ There is no sense of community
+ Niche hobbies help connect people
+ Physical events > online events
+ Often get lost on campus
Ideation & Inspirations
Design an all-in-one app to improve and simplify the college experience of NYU students.
Design an all-in-one app to improve and simplify the college experience of NYU students.


User Flow


Design System
Integrate NYU colors and fonts for a cohesive design.
Integrate NYU colors and fonts for a cohesive design.

